Do you know how to make a career out of blogging? Do you want to start blogging or have you already started, but feel that it could be better, read on.
You will learn the techniques we have used to grow by (average) 136.12% every year.
Are you ready for it?
What is Blogging? – The Meaning
Blogging is the sharing of your knowledge, humor or experiences. Companies that blog mainly do this for more customers. When it comes to a personal blog, reaching out is the main goal.
Why should I blog for business?
You have knowledge that others do not. Make use of this. Here is all about how to make a career out of blogging.
Don’t worry about sharing too much. Share everything you have.
If your customer does not want to make an investment or outsource something, this choice has already been made.
He/she has chosen to learn it himself. And in my opinion, he can then find the information better with you than with your competitor.
Once?
If you are really willing to share all your knowledge you will be richly rewarded for it. Really, believe me, giving your knowledge away for free will generate extra sales.
Not convinced yet?
Business blogging is smart because …
- 61% of consumers have ever bought something via a blog
- 77% of internet users read blog articles
- 70% of consumers would rather get to know you through your blog than through advertisements.
Companies that actively blog receive an average of 80% more visitors to their website and an average of 126% more leads.
Blogging: What’s the best way to start? How to make a career out of blogging?
For whatever reason you want to blog, in the end, it’s not about you, but about your visitors.
Together we go through 7 steps to find out everything about your visitors and to know exactly what you can best blog about.
Are you ready for it?
Step 1: Research the readers of your blog
Before you even start blogging, put yourself in your target audience. Who are your customers really? Which reader do you want to connect to your blog? Who do you want to reach?
It can be great that your blog scores well on that one keyword, but are you attracting the right visitors?
What many people do, and unfortunately many SEO specialists recommend, is writing based on keywords.
Your blog ideas are then focused on the number of searches.
Nice all those searches per month, but do you reach your target group with them, and are you really waiting for all that competition?
The first step is the target audience, not the search engines.
If you immerse yourself in your target group, you will know where the pain is. What is the need and what problems does your target group encounter?
Blogging, purely for more visitors is one way. But isn’t it much nicer if every article brings in a new customer or fan?
Step 2: Find the best blog topics
How do you find topics for your blog?
To give your blogs the right value, you will have to respond to the needs of your readers. If you mainly want to blog for business, check out your product or service first. We will first discuss exactly how you do that. Later we will discuss how to find the best blog topics when it comes to a personal blog.
The time required 25 minutes
What do you need?
This is also useful
4 questions for best blog topics
Who buys your product or service? What situation are they in before they feel the need for your service? When do they need your product?
Suppose you are a painter. Who will buy your product?
People who own a house, boat, garage, office or anything that can be painted.
What situation are your customers before they need your product or service?
Imagine you are a painter:
People are just moving. Someone has the budget so wants to outsource it. Someone doesn’t have time to do it themselves etc.
Why do people want to buy your product or service?
Imagine you are a painter:
My department takes work off your hands, ensures that the paintwork is delivered tightly and professionally, etc.
Suppose someone chooses not to buy your product or service. What consequences does this have?
Imagine you are an online marketer:
People don’t get the most out of their website.
Suppose you are a painter and you have answered all the questions. What are nice blog topics?
Nice blog topics – 8 examples for your blog
- What should you pay attention to if you have just moved?
- How the right paint protects your boat against damage.
- Well! How do you determine the colors for your new home?
- How does the sales value increase through the right painting?
- When painting with a brush is the best option.
- When painting with a roller does a better job.
- All the differences between paint that you didn’t know yet.
- The secret to painting with a brush or roller.
- 13 Tips for professionally masking your window frame
How do you get topics for your personal blog?
If you don’t want to blog so much to promote your product or service, consider what your goal is. Do you want to make money with it or do you just like to do it?
If you want to generate income with your blog, think about your revenue model before you start. How do you want to earn your money? Do you do this with affiliate marketing or do you want to sell advertisements?
If you know how to make money through your blog, coming up with topics will be easier.
Suppose you want to make money with your blog through affiliate marketing:
Check out the different affiliate networks which products you can promote on your blog and think of 5 topics per product.
For example, suppose you receive a commission if someone buys a television through you. What are the topics you can blog about?
- How to choose the best television if you love Netflix
- Which TV is best for your game console?
- Television picture test: Philips VS Samsung
To get inspiration for your blogs, you can use Google Alerts, RSS feeds from others in your niche, forums or advice sites. Sparring or brainstorming with others can also give you good ideas.
If you do not have a colleague at your disposal, leave your comment if you are confused about how to make a career out of blogging?, we will think along with you
When you have time, make an overview of blog ideas and supplement it when you have a creative day. If you lack inspiration for a while, your overview offers the answer.
Readout Some General Writing Tips here.
Step 3: Make your blog findable
If you want your blog to be found well in Google, start researching your SEO opportunities.
How that works?
Grab the list of blog topics and start with keyword research and analysis. Check which topics have sufficient search volume.
In addition, look at your competition to find out how difficult (or easy) it will be for you to get your blog at the top of Google.
Step 4: Determine the angle
Which visitors will read your blog, and why? and think about how to make a career out of blogging?
Whether it’s about the latest SEO tips or sharing my nagging about writing new blogs, I determine the angle before I start writing my blog.
Try to imagine who your readers are, which people appreciate the article the most and on which channels your article will soon appear.
Once you have a clear perspective on how to make a career out of blogging, start writing your blog.
Grow your network
If you’re already halfway through the article, these tips have helped you. Give your network the same. Spread the word and receive our eternal thanks ;-).
Step 5: Let your blog do the work
How to make a career out of blogging? What do you want every blog to deliver? Do you just want your readers to read your blog, or do they need to do more?
Process at least 3 actions in your blog. Think about what you want each visitor to do. For example, promote your most important products, let people subscribe to your newsletter or combine the strategies.
How that works?
Step 6: Use the 5 Sales strategies & tips for your blog
Whatever action you have come up with, whatever you want your visitor to do. Without call 2 action your blog will not yield anything.
A call 2 action is a call to action. This promotion can be anything. Like. Part. Buy it. Subscribe.
To help you. Here you have 5 different strategies.
1. The Blogman
The blogger is a strategy that we often use at Internet Marketing Convenience. You write a blog and ensure that there are several options for your readers to subscribe to your newsletter.
Well! You can end your blog with an attractive download, in which you immediately process a registration form for your newsletter (mailing list). You can also only release certain parts when you register. And there are countless strategies to devise.
2. The talker
When you blog, you want your blog to be read and for people to interact with you. You can stimulate this by asking questions or rewarding people for their response.
3. The Gule divisor & The Visitor Machine
Suppose that by default your blog is shared by your readers on social media. What happens then?
You have then, as it were, created a visitor machine for your blog.
Suppose your blog is shared by 1,000 people per month, then this is guaranteed to generate new visitors. These new visitors also share the article and so on.
If you use Webnemer, you can easily add such a visitor machine to your blog.
4. The Salesman
It is not for nothing that many companies are busy blogging. Why? Because a lot of blogging brings you a lot of customers.
I cannot put it more simply. Make sure you promote a product or next step in every blog and use smart copywriting techniques to stimulate your visitors extra.
5. The Combo
Do you really want to get the most out of your blog? Combine all strategies.
Step 7: Test this if you want to be a star in the blogging
A perfect blog does not exist. No matter how many tricks you know. A good blogger knows that there is always room for improvement.
But who says whether your beautiful piece of blogging works?
Of course, it helps to ask for feedback from an experienced online marketer, but even then, there is only 1 who always speaks the truth.
The numbers.
If you want to get better at writing compelling blogs, test them.
Write a blog. Have it read by enough people? Watch what happens.
It couldn’t be simpler.
Just a small problem.
How do you get the right numbers?
How do you test the effectiveness of your blogs?
To find out how good your blogs are, you first determine the desired action. What do you want each reader to do after reading your blog?
Suppose you have written a blog about a new service. The purpose of this page is to send people to your sales page and help them further in your sales funnel.
How do you test whether your blog is good?
You can use a program such as Google Analytics to see how many visitors your blog has had and what percentage has clicked through to your sales page.
Conclusion: Better Blogging/ How to make a career out of blogging?
If you want to blog better, you need to know who you are blogging for. Who is your target audience? What are they looking for? Which keywords fit?
If the target group is clear and you know which keywords the best suit your blog, you determine the angle and let your blog do the work.
You ensure that your readers can share your blog. Easily view additional resources via internal links. And you ensure that a clear goal is always formulated.
Are you ready for it?
Let us hear from you.
What is your blog about? What are your best tips for blogging better? Do you come to know how to make a career out of blogging and how to start it if you haven’t yet?
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